Online Retailers Gear up For 'Cyber Monday'

Everyone knows that 'Black Friday', the day after Thanksgiving, has traditionally been the biggest shopping day of the year. But over recent years, 'Cyber Monday' has increasingly become the day that online retailers look forward to.

'Cyber Monday' is the first Monday after Thanksgiving, and has quickly evolved into the biggest cyber shopping day of the year, closely catching up to 'Black Friday' in total sales volume.

             
This year, retailers are preparing themselves for what may possibly be the biggest online shopping day ever, by beefing up inventory and delivery services. They are also offering deals that can not be found in their birck and mortar locations to entice more shoppers to shop online.

Many retailers now see that excessive 'Black Friday' crowds deter many shoppers from leaving home on that day. And with a struggling economy, many people would rather just do their holiday shopping from the comfort of their homes. 

Walmart, K-Mart, Sears, and Target are just a few of the brick and mortars who are offering extra incentives to shop online. Traditional online retailers such as Amazon.com and Overstock.com are also increasing their online presence.

 


5 comments:

jodapoet said...

You know I do 90% of my shopping online only because it's so easy. Plus I hate crowds.

dawn said...

I'm an online shopper as well - Trying to shop in traditional stores just gets me very frustrated!
With all the incentives to shop online this year ...
I will definitely be searching for the rest of my gifts real soon!

The Fitness Diva said...

I think it's funny how the public allows itself to be manipulated into doing what the media says, and when.

Now, all of a sudden, you gotta go run and shop on "Black Monday" and "Black Friday", like these same stores aren't still going to be open and having sales all the way up until after Xmas. Back in the day, you just shopped when you had the time, and there were no "designated days" where everybody had to get crazy and get to a store at 4am.

Run, lemmings, RUN. Jump on over that cliff like the rest of 'em! lol

melfin said...

Yup, will be more easy with online shopping, unfortunately holiday with financial crisis sound bad

evolveever.com said...

Hi,

This article caught me while browsing sezwho-vians because back on August 07,2008 I posted a brief article 'Making Best Use of the Web for Buys' here:http://www.evolveever.com/2008/08/making-best-use-of-web-for-buys.html. I thought e-commerce was here to stay: both stores & shoppers seem to prefer the same more and more. Except that families would still look to hang out and be found shopping at glam stores.